we Are Sovicious Forever

Sovicious means to "Live your life without fear or regrets" 

It's a lifestyle that has shown us nothing but success so we choose to share this lifestyle with the rest of the world. 

In fashion, beauty is in the eye of the beholder,  yet for profit, quality is often overlooked. 

Quality should never have to be a compromise. No matter what you're looking for, we guarantee durability here at Sovicious.

 We are committed to providing you all with exclusive styles, a quality build in mind, and gear that will last through the wear and tear of your daily or fitness routine.

Live Sovicious Forever 

Our quality assurance goal is to put the "fun" in functional fashion and fitness wear. We know that looking stylish can make your whole day better. 

Look good feel good

 That's why we're committed to being your source for the newest fashionable trends in a Sovicious matter. We design clothing you will feel motivated and feel good in.

Let us focus on the gear so that you can focus on making your dreams come true & knocking off items off your goals list. All while looking & feeling great! 

Live your life to the fullest.  We all have a limited time here on earth. Why live it afraid of doing what you want and one day waking up and regretting not ever taking that leap of faith.

Sovicious is a fitness and motivational lifestyle brand that promotes living your life without fear or regret. 

(In case you missed this message posted all over.)

Company History: 

Sovicious was started in a dream. No seriously, it came to the founder as he slept. 

In the dream, founder Kingsley Egei had a dream in which his brand was being plagiarized in China. As he was there on a visit, he saw his brand being copied and sold in the streets.

Enraged and humbled, he woke up and wrote down his dream and what he saw. As he looked up at his fan spinning, he wondered what that dream meant. And what was the motivation behind it.

So vicious was the first thing to come to mind, but those 2 words separate just didn’t seem right and seemed a little off putting.

Kingsley connected the words together as Sovicious. As he laid their attempting to go back to sleep, he could just see a tiger in his head.

He wondered how that tiger went about its life, not fearing anything. Not regretting anything. Trying to survive in its elements. And hence forth Sovicious was born.

Since 2016, Sovicious has been passively selling shirts and hats out of his home. Now brimming with confidence, it is now time to aggressively dig a strong foot hold in the lifestyle and fitness apparel industry.